Persona ⭐

: Problems arise when an individual completely identifies with their mask (e.g., "becoming" their job title), leading to alienation from their true self and potential psychological symptoms like irritability or phobias. 2. Marketing and User Experience (UX)

: It serves a healthy purpose by allowing individuals to navigate diverse social and professional environments, acting as a protective barrier for the authentic self. PERSONA

In business and product design, a is a fictional but realistic character representing a segment of a target audience. How to Create a User Persona in 5 Minutes : Problems arise when an individual completely identifies